Posted by Rosalie Marcus, Rosalie@promobizwoman.com

Need some help convincing your prospects and clients that now is the right time to promote their products and services? 

Here are some new marketing tools that fit the bill:  

New end user marketing tools were  posted by Don Mennig,  Executive Director, Marketing at ASI. These prove the excellent ROI, (return on investment) of using promotional products. These would make a great addition to any mailing you may do. You could also post a download of these at your web site. Check the tools out at the following link:    http://cdn.asicentral.com/MKTGemails/MarketingMicrosite/

Another excellent marketing tool is this “white paper”  posted in the PPAI newsletter: Why Incentive Programs Endure Recessions. http://www.incentivecentral.org/pdf/why_incentive_programs_endure_recessions.pdf

If that’s not enough material , here is a third study by Harvard Business School on: Marketing Your Way Through a Recession. http://hbswk.hbs.edu/item/5878.html

I’d love to hear what you think about these marketing tools and how you plan to use them. You can post a comment below.